Blue Ocean Strategy

This book by W. Chan Kim and Renee Mauborgne has been genuinely recommended 2 times on Tim Ferriss. The people who vouched for it on air: Tim Ferriss. It comes up in conversations about productivity & performance, trauma & ptsd. The earliest recommendation we indexed is from Nov 2023 and the most recent from Jan 2024. Every quote below is verbatim, attributed, and linked to the exact second it was said. Sourced expert opinion, not medical advice.

• “One would be Blue Ocean Strategy, I mentioned it before. Excellent book. Excellent, excellent book. How can you be a category of one?”

  Why it counts as a recommendation: “Excellent book. Excellent, excellent book”
  Tim Ferriss · The Tim Ferriss Show · Jan 202402:52:54

  Said during "How to Launch a Million-Dollar Business This Weekend, Noah Kagan (4K)". The episode features Noah Kagan: Founder/CEO of AppSumo (about $80M/year), former employee #30 at Facebook and #4 at Mint.com, YouTuber with a million subscribers, and author of Million Dollar Weekend. Noah Kagan and Tim Ferriss break down launching a million-dollar business in a weekend through asking, presales, and cheap validation.

• “blue ocean the Blue Ocean strategy also a great book worth reading that gets more into this concept but which was a test case story”

  Why it counts as a recommendation: “also a great book worth reading”
  Tim Ferriss · The Tim Ferriss Show · Nov 202301:48:04

  Said during "Guy Laliberté, Founder of Cirque du Soleil | The Tim Ferriss Show". The episode features Guy Laliberte: Founder of Cirque du Soleil, One Drop Foundation, and Lune Rouge; former street performer, fire breather, and accordion player who built the world's largest theatrical circus company before selling it in 2015. Cirque du Soleil founder Guy Laliberte tells Tim Ferriss how a busker built a billion-dollar entertainment empire from the streets.